Studio Atomium :: Visual Merchandising Solutions for Indian Retail Industry :: visual merchandising training delhi india, visual merchandising training organised at fashion institutes, Visual Merchandiser, Training, Workshops

Studio Atomium, Visual Merchandising Solutions, Visual Merchandising Workshops, Store Design, Store Layout, Displays, Graphics, Website Development Hosting Promotions, Planograms, Fixtures, Signages, Retail Store Management

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Course Description:
This 20 week (5 month) course has been designed for those wishing to begin a career in the visual merchandising or those who hold positions as visual merchandisers in the retail industry.

The role of the Visual Merchandiser may involve:

working as a member of a national, state or store-based team
designing and installing visual merchandising displays in the retail industry, and/ or
self employment as a visual merchandiser.

Aims & Objectives:
Upon completion of this course, students will have an understanding of the Visual Merchandising industry including:

principles and elements of display,
development and design of language for the purpose of product presentation,
design and construction of props, and
working to an industry brief

Course Structure:
CONTENTS: The 20 week course has been divided into 5 parts, each part is 4 week long.

Understanding VM & the Great Indian Retail Industry Click to view course details
1. Theory: (MS Word)
  1. What is VM?
  2. What is Retail?
  3. Types of stores.
  4. Past: let us see where it all started
  5. Present: understanding retail today
  6. Present: where are we as per international standards
  7. Future: Progress of VM; after understanding the past, let us see the present, and forecast the future. The scope of VM
  8. Image Mix
  9. Ten Steps to Successful Visual Merchandising
  10. History of Visual Merchandising
2. ii. Softwares recommended and downloads (PDF)
  1. MS Power Point tutorials
3. Additional Material (Links & Articles)
4. Project A (MS Word)
5. Assessment A
Display Basics Click to view course details
1. Theory (MS Word)
  1. Elements of display
  2. All I Do Can Sell: AIDCS
  3. Themes
  4. Key Copy
  5. Image Promotion
  6. Clarity
  7. Colour Blocking
  8. Ticketing
  9. Check Lists
2. Softwares recommended
3. Understanding Materials (MS Word; by post)
4. Bonus Material
5. Project B (MS Word)
6. Assessment B MS Word)
Store Planning & Fixtures Click to view course details
1. Theory: (MS Word)
  1. Why fixture planning?
  2. Types of Fixtures
  3. Fixture plan basics
  4. Circulation Plan
  5. Fixture planning tips
  6. Lighting in-stores
  7. Store set-up process
  8. Planogram
2. Softwares recommended
3. Bonus Material
4. Corel Draw Project (MS Word)
5. Assessment C (MS Word)
Merchandise Presentation & Window Displays Click to view course details
1. Theory: (MS Word)
  1. Why do it?
  2. Cross Merchandising
  3. Merchandise Presentation Norms
  4. Window Displays: Why?
  5. Display Calendar
  6. Sales Tracking
  7. Mannequin Handling
  8. Lighting
  9. Music Policy
2. Photoshop tutorials (PDF)
3. Bonus material
4. Photoshop Project (MS Word)
5. Assessment D (MS Word)
Final Stage Click to view course details
1. Theory: (MS Word)
  1. Organizing an Event
  2. VM Terms
  3. Monthly Reports & Portfolio
2. 10 Display case studies: Not the best way to learn VM, it is the ONLY way to learn VM! (PDF)
3. VM Monthly Reports Format (MS Power point)
4. Bonus Material (MS Word)
5. Final Project (MS Word)

Entry requirements
Satisfactory completion of graduation or its equivalent from any recognised university, or some art/ design experience and/or a demonstrated capacity and motivation for this field. Applicants may attach a folio of their art, craft, design work or photographs of display and merchandise presentation with the application form.

How to apply for the course:
Click HERE to download application form.
(Tip: Right click on the above link and select "Save Target As...")

With the above form please attach:
1. Your updated CV
2. Any photographs of previous VM related work or any creative/design work done. (optional)
3. Details of fees payment.

Course Fees:
Fees payable by students enrolled in the 20 week e-learning Visual Merchandising course is:

	In Rupees	In Dirhams	In US Dollars
Registration Fee	Rs. 500	Dhs. 100	USD 25
Course Fee (One time)	Rs. 20,000	Dhs. 2,500	USD 500
In 5 monthly Installments	Rs. 5000 p.m.	Dhs. 600 p.m.	USD 120 p.m.

The fees can be paid by cheque (payable at face value) or demand draft in favour of Studio Atomium payable at New Delhi, India. Attached with the form and other details, please courier the same to the following address:

Studio Atomium
6/3514, 3rd Floor,
Pyarelal Road, Karol Bagh,
New Delhi - 110005, INDIA
Ph: +91-9810780149

Course Procedure:
Once all details have been received, we shall e-mail you a username and password. You can then login (from the panel above on this page) and download the tutorials from the links.

The 20 weeks course has been divided into 5 parts, each part is 4 weeks long. Each part has an assignment and/or project. You are expected to give in the project/ assignments (by e-mail or courier, as per your convenience) by the end of each part. Once we receive your assignments, only then will you be able to access the next part of your course.

Each assignment will be marked and the aggregate course grades will be mentioned on your completion certificate which you will recieve on successful completion of the course.

You can not move on to the next part without completing the previous part’s assignments. If there are delays in your assignments, you might not be able to complete the course in 20 weeks.

Please Note: The maximum time frame in which the course has to be completed is 6 months from the date of enrollment.

For any further information call us at +91-98107 80149
or write to us at swati@studioatomium.com